Gordon Geisbrecht, Ph.D. is a Professor of Exercise physiology and thermophysiology at the University of Manitoba in Winnipeg, Canada. He runs the Laboratory for Exercise and Environmental Medicine and studies human responses to exercise and work in extreme environments. He is also affiliated with the Health, Leisure and Human Performance Research Institute and conducted a study on the thermal effects of whole head submersion in cold water on nonshivering humans together with Thea Pretorius, Gerald K. Bristow and Alan M. Steinman. This study was published in the Journal of Applied Physiology in 2006.
He teaches courses on Cold water drowning and Cold weather medicine seminar.
Dr. Geisbrecht combines practical experiences as a wilderness instructor with 20 years of human cold research, conducting hundreds of lab and field trials which have led to the publication of more than 100 articles about cold physiology and pre-hospital care for human hypothermia. In 2006, Gordon teamed up with outdoors expert Jim Wilkerson to publish 'Hypothermia Frostbite and Other Cold Injuries'.
He has been featured on the Discovery Channel, National Geographic and a number of television networks including David Lettermen's Late Show where he actually immersed himself in ice water on live TV to demonstrate the effects of Cold Water Immersion. He has also popularized the effective slogans 'one minute-ten minutes-one hour or 1/10/60' for immersion in icy water and 'Seatbelts-Children-Windows-Out' for escaping vehicles in water.