Gu

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Roctane Ultra Endurance Energy with ginger root
GU Energy Labs of Berkeley, California is a sports nutrition company that produces energy products used for fuel during exercise and used extensively in endurance sports including marathon swimming. The company GU was established in 1991 when it started with its original GU Energy Gel, a revolutionary and effective means to keep athletes fueled during exercise.

Products

In 2001, GU Electrolyte Brew (formerly Gu2o) was launched as the hydration companion to GU Energy Gel. 2008 saw the introduction of Roctane Ultra Endurance Energy Gel, followed by Chomps Energy Chews and GU Recovery Brew in 2009.

Mission

Every GU product is formulated to further GU’s mission: to help athletes go faster and longer than ever before.

External links

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